Free SEO Audit Toolkit
Everything you need to audit and improve a website's SEO — in one free toolkit.
About This Toolkit
A thorough SEO audit covers three areas: technical SEO (robots, sitemaps, speed), on-page SEO (meta tags, content), and accessibility (contrast, structure).
This toolkit bundles all the free tools you need to audit a website from scratch. Start with the Meta Tag Generator to audit and fix title tags and descriptions on key pages. Use the Robots.txt Generator to verify crawler access configuration. Check page speed issues with the CSS, HTML, and JS Minifiers. Verify accessibility compliance with the Contrast Checker.
The Word Counter helps analyse content length and keyword density. The UTM Builder ensures campaign tracking is properly configured so you can measure the results of your SEO improvements.
Tools in This Collection (9)
Frequently Asked Questions
What should I check first in an SEO audit?
Start with Google Search Console for crawl errors, then check title tags and meta descriptions with the Meta Tag Generator, then verify robots.txt configuration.
Is a free SEO audit as good as a paid one?
Free tools cover the most impactful technical and on-page factors. Enterprise tools add rank tracking, backlink analysis, and crawl automation, which are valuable at scale but not necessary for most sites.
How long does an SEO audit take?
A basic audit of a small website (under 50 pages) can be completed in 2-4 hours using free tools. Larger sites require crawl tools.